दिल्ली हाईकोर्ट ने रिलायंस को कैंपा एनर्जी ड्रिंक टैग पर मिली अस्थायी मंजूरी

Delhi High Court gives Reliance relief in Campa 'energy drink' label row

The court's interim relief allows Reliance to continue using the "energy drink" label until the matter is heard again.

Reliance Industries has got temporary relief from the Delhi High Court in its dispute with Food Safety and Standards Authority of India (FSSAI) over the use of the term “energy drink” on its Campa products, reported Reuters.

The court on Tuesday allowed Reliance to continue marketing its Campa brand products as “energy drinks”. The relief came after Reliance challenged an order issued by the FSSAI on June 30.

FSSAI had directed makers of high-caffeine beverages being sold as “energy drinks” to stop using the description.

Reliance Consumer Products, the beverages arm of Reliance, challenged the order this month, saying the action had disrupted its business.

At Tuesday's hearing, the Delhi High Court questioned FSSAI over why the regulator had not issued a notice to Reliance before passing the order. The court told the agency that it was “never too late” to correct its mistake.

The case will next be heard on November 5.

Reliance Consumer Products had 168 million cans and 120 million plastic bottles of finished inventory carrying the “Energy Drink” label. It also had pre-printed packaging for another 400 million cans and 360 million bottles with the same labelling, according to its October filing.

The company said state authorities had seized some of its stock and e-commerce platforms had been asked to remove the products. This, it said, had caused “substantial disruption” to its business operations.

Reliance is not the only company challenging the regulator's move.

PepsiCo and Monster Beverage sued FSSAI last week over the order. Austria-based Red Bull has also secured a court reprieve allowing it to continue using the “energy drink” description.

The Delhi High Court is scheduled to hear similar pleas from PepsiCo and Monster Beverage.

Meanwhile, the court's interim relief allows Reliance to continue using the “energy drink” label until the matter is heard again.

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